The ‘Europa Cup for Florists’ is one of the world’s premier floral design competitions, pitting the continent’s absolute best floral arrangers against each other in a quest for the coveted title of European Champion!

8-9 April 2016, at the ‘Magazzini del Cotone’ Conference Center in historic Genoa, Italy: a perfect time and place – in mid spring, at the gorgeous Italian Riviera – to celebrate world-class floristry!

23 exceptionally talented master florists, the national florist champions of the various countries of Europe, compete with one another for the coveted title of European Florist Champion 2016…